Hi lovelies, we are Jaycee and Jasmine Sim, founders of J&J The Label, based in Kuala Lumpur, Malaysia. We started off in 2014 as ECBP Fashion, importing various labels straight from the heart of fast-fashion, Australia. 2 years down the road, we now manufacture our own designs. J&J puts more effort into fabrication, our cut and fit, stitching and details. With a unique fusion of latest trends and must-have styles, we are your go-to for statement party wear, as well as comfortable and casual ones. We assure well-designed and good quality pieces, you get what you pay for. As law graduates, we have very little experience with business and design, but we aspire to work our way to inspire others who share the same passion in fashion. Floral and laces are our design ethos, we seek inspirations from great designer brands such as Self Portrait and Ted Baker.
Fashion is all about dreams and illusions. And these can be in different sizes, shapes, colours and ages. Like the multitude of silhouettes and garments our industry both produces and promotes, beauty is also individual. So why limit the types of bodies that could represent what is beautiful and fashionable? Hence, “Every Colour Blends in Perfectly”. We’re doing our best to identify and position ourselves as a local label. We’re immensely grateful for the ♡ and support we had since ECBP, we hope this would continue for J&J!
For wholesale & stockist enquiries, please contact us!CONTACT US
Do you want to work in an innovative, young and motivated team?JOIN US
Representing our brand also has many perks, like free clothes!EMAIL US
The dresses from J&J are up to trend, fun & the materials are of good quality. I love how they play with florals in their design!
Thanks J&J for making me feel like an absolute princess for my Business Ball! All those Aussie summer vibes are to die for!
Nice clothes deserve the good review! The quality is good!
Very chic! I love how they play with designs and colours to make our wardrobe a little more interesting!
Beautiful, elegant pieces with great quality! Excellent customer services and packaging.
Amazing quality with great prices. Pieces are suitable for all kinds of events or everyday wear! Cutest packaging and the best customer service!